SanemixMarketing analytics
Marketing analytics

Funnel analytics for B2B marketers that want a balanced channel mix.

Sanemix connects campaign and CRM data to show what drives pipeline for B2B marketers that want a balanced channel mix. Clear reporting shows what was sent, who replied and what happened next.

Pipeline by programExample
ProgramTrend
Outbound→
Events↑
Content↑
Illustration only
How we help

Ways we build pipeline

Sanemix is a marketing analytics consultancy working with B2B marketers that want a balanced channel mix. Programs can combine any of the services below.

01

Marketing analytics

See what turns into pipeline.

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02

Multi-channel outreach

Email, phone and LinkedIn, working together.

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03

Content strategy

Content that sales teams actually use.

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04

MQL programs

Marketing-qualified leads that match your scoring.

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Who we work with

Who this is for

B2B marketers that want a balanced channel mixSales leadersAccount executivesFounders
Process

Four steps

01

Discover

A working session on your market and goals.

02

Plan

Channels, messaging and success measures agreed.

03

Run

We execute and adjust weekly.

04

Report

Results reviewed together every month.

Principles

The way we work

Simple rules we follow on every engagement.

Compliance built in

CAN-SPAM, GDPR and CASL rules are part of the process, not an afterthought.

Researched by people

Every list is checked by a researcher before anyone is contacted.

One point of contact

A named program lead who knows your account.

FAQ

Common questions

What counts as a qualified lead?

We agree that with you before starting: typically role, company fit, need and timing. Anything that doesn't meet it isn't passed on.

How do you contact prospects?

Mainly personal email, with phone and LinkedIn where it suits the audience. Every message includes a simple way to opt out.

Can you work with our CRM?

Yes. Leads can be delivered into most CRMs or as files with the fields you use.

Ready to talk?

Send a short brief and a person will reply with ideas and next steps.

Contact Sanemix